Customers

Understand AndromedAI

Markets: localized, not translated

A market is a country and a language you sell in. AndromedAI writes every market from scratch, in its language and with the words people there actually search for. That is why each market counts as its own work.

What counts as a market

One country, one language

Italy in Italian is one market. Switzerland in German and Switzerland in French are two markets, because shoppers search in two languages. The United Kingdom and the United States are two markets even if both speak English: a British shopper looks for a jumper, an American one for a sweater.

Pick the markets you sell in and see how they count.

4markets: every product page is written 4 times, once per market.

Localization vs translation

Why we do not translate your pages

A translation keeps the words of the source language. Shoppers in another market search with different words, so a translated page answers searches nobody makes.

Source · English (UK)

Women's Cashmere Crew Neck Jumper in Oatmeal

Relaxed crew neck in pure cashmere. Light enough to layer, warm enough for winter.

Translated · German

Damen Kaschmir Rundhals Pullunder in Hafermehl

Entspannter Rundhals aus reinem Kaschmir. Leicht genug zum Schichten, warm genug für den Winter.

  • "Pullunder" is a sleeveless vest in German
  • "Hafermehl" is oat flour, not a colour
  • No German search terms

Localized · German

Damen Kaschmirpullover mit Rundhals, Beige meliert

Weicher Kaschmirpullover aus 100% Kaschmir, locker geschnitten. Warm im Winter und dünn genug für unter den Mantel.

Built on: Kaschmirpullover Damen, Rundhalspullover, Pullover beige

Example. Keywords come from market research for each country and language.

How AndromedAI localizes

Four steps, in every market

  1. 1

    Research the market

    Keywords, search demand and the questions shoppers ask, in that country and language.

  2. 2

    Write in the language

    The page is generated directly in the market's language from your product data, not converted from another language.

  3. 3

    Adapt what changes

    Sizes, units, product names and the way a category is described locally.

  4. 4

    Keep your brand voice

    The same brand voice and rules apply in every market, so pages stay on brand everywhere.

Effect on credits

Each market multiplies the credits

1,000products
×
2credits per product
×
4markets selected above
=
8,000credits a year

Every market is new work, not a copy, so it is counted on its own. How credits work ↗

FAQ

Common questions

No. You decide which products go to which market. Credits are counted on the products you actually produce in each market.

AndromedAI always writes for the market, because a translated page misses the searches of that market. The cost is the same.

Yes, when you sell in both. The words shoppers use, the spelling and the sizes differ, so the pages differ too.

Understand AndromedAI

Keep reading

Still have a question about your plan?

Book a short call and we will size the plan on your real catalog, or start with a free audit of 3 product pages.